A NEW MEETING PLACE FOR THE PAULISTAS :

Creation of a strong visual identity.New place of interest for the paulistas at the origin of a new attractivity for Iguatemi

Singularisation and valorization of the atrium shining out on the rest of the building

ECOLOGICAL BENEFITS : 

Refreshing the store’s atmosphere. Softens the sounds vibrations for a better confort. Cleansing of the urban atmosphere (pollution and dust)

MODULARITY

Multi-field events accomodation place (video and sound projections, installations, light show…)

ONE SITUATION, THREE STRATEGIES :

A modular garden putting the accent on commercial events. A sculptural garden putting the accent on the atrium and skydome’s particular setting. A supernatural garden putting the accent on a spectacular display of Iguatemi’s atrium and skydome with possibilities of hosting commercial events